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War Against Waste – Building A Sustainable Value Chain

A 14-member team of sherpas appointed by the Nepalese government returns after gathering over 3 tonnes of waste from the world’s most coveted peak. The news makes headlines in all leading newspapers. The 45 days “Mt. Everest Clean-up Campaign – 2019’ aimed to bring down over 10 metric tonnes of waste in used oxygen bottles, discarded climbing equipment, cans, and plastic debris from as far as Camp 3 of the world’s highest peak at the cost of approximately 23 million Nepalese rupees. A combination of irresponsible behavior, remote terrain, and a lack of governing rules and regulations had led to the world’s highest mountain earning the name of “world’s highest garbage dump”. This campaign was an organized effort by the Nepal government to revive the sanctity of the mountain.

The same month, a few local newspapers in India reported another waste management disaster. Over 2,000 metric tonnes of unsegregated waste had been dumped in a non-operational waste treatment plant in the village of Baswar, 15 Kms from Prayagraj (formerly Allahabad). The 2-months long Prayagraj Ardh Kumbh Mela had just concluded in March. Over 120 million Hindu devotees had congregated at the confluence of the river Ganga and Yamuna on this highly revered occasion, while a substantial number camped on the banks for 50 days. The event generated a humungous 18,000 metric tonnes of solid waste. Alarmed at the situation, the National Green Tribunal directed immediate actions to prevent the spread of an epidemic.

These stories of waste management calamities, whether at the world’s highest mountain or at the world’s largest religious gathering, aren’t isolated. These incidents are examples of everyday occurrences that became newsworthy due to their sheer numbers.

Management of solid waste is one of the biggest issues affecting the modern world. For developing countries like India, where a growing economy has triggered rapid urbanization, sending a burgeoning population flocking to its cities, the urban local bodies with their limited resources and fumbling governance, fail to keep up with the increasing demands. The situation gets even worse in tourist towns.

Most of India’s hill stations had once started life as tranquil sanctuaries set amidst nature for visitors to replenish and recover. It is this attractiveness that has now turned into the reason for their woe. Most of these tourist destinations aren’t easily accessible. Neither do they have the necessary infrastructure to deal with the additional numbers.

A booming population in the fragile eco-system of the hill stations overwhelms their limited resources

A small piece of paradise

Sikkim is one of the smallest states in India nestled in the Himalayas of north-east India. It is a prime destination for nature lovers and adventurous souls alike. In 2021, as travel gradually picked up pace after the pandemic, the Ministry of Tourism reported the number of visitors to the state reaching 511,669. With an area of just over 7,000 square Km, the state is home to 671,720 inhabitants as per the latest estimate, and is one of the least densely populated states of India. It is a mountainous land reaching a height of 8,586m at the Kanchenjungha national park in the north.

The state is fortunate to have a governance that is ecologically sensitive.

Agriculture has been the mainstay of Sikkim and even now it is estimated that 80% of the rural population is involved either in farming or its allied sectors. In 2003, the then Chief Minister of Sikkim, Pawan Kumar Chamling identified the risks of the Green Revolution sweeping the country and took the bold resolution to return to the age-old traditional farming practices of the region. Banning the use of chemical fertilizers and pesticides, with severe fines levied for breaches, Sikkim was set to transform into a fully organic state. The efforts paid off and in January 2016 Sikkim was declared a 100% organic state.

Since 1998 Sikkim has been fighting a second war, this time against single-use plastics. Despite imposing bans and restrictions, it has struggled to overcome the convenience brought about by plastic carry bags and packaged water bottles.

Plastic takes years to degenerate, only to become the tiniest particles of microplastics in our water bodies, which are then ingested by marine life and embed themselves into every living being and natural resource. Due to the harm they bring, the issue of plastic has been the topmost agenda at the United Nation’s 73rd General Assembly session held in 2018.

Despite the best efforts of the Sikkim government, single-use plastic remains a challenging issue

In 2021, the Sikkim State Pollution Control Board issued a ban on all single-use plastic effective from the start of 2022. The use, manufacture, import, and sale of plastic water bottles of capacity 2 liters and below was banned. Distribution of packaged drinking water bottles and Styrofoam cutleries during government meetings was stopped. It was an ambitious effort for a noble cause, but for Sikkim, it wasn’t unfamiliar territory.

A community unites

In north Sikkim stands the hamlet of Lachen, a small village comprising of about 300 households, a few hotels, and homestays. It is the gateway to the pristine Gurudongmar lake set in the high altitudes of the mountains at 5,813m. The village receives over 15,000 visitors each year, a number continuously growing with better facilities, communication, and ever-increasing popularity.

Back in 2006, concerned about the trash left behind by the tourists, a group of local youths got together and formed the Lachen Tourism Development Committee (LTDC), but their efforts weren’t enough to fight the pollution. In 2012, LTDC eventually convinced the local governance, the Dzumsa, to ban all entry of packaged drinking water into the village and imposed a hefty fine for any violations.
The village is now moving towards a zero-waste tourism destination where visitors are expected to carry their waste back, and anything left behind is segregated and recycled by the community. The success story of Lachen followed in the popular village of Lachung and through the rest of North Sikkim, a story Sikkim wanted to replicate throughout the state.

The challenge

Trying to bring the vision to its capital city Gangtok, Sikkim has bigger hurdles to face due to its size and a larger population comprising both locals and visitors. Yet, it has pulled off the biggest challenge of waste management – waste segregation – accomplished through the cooperation of its residents and encouraged by government policies. Composting of bio-degradable waste at home is encouraged and supported. There are hefty fines for littering, and even the odd tourist is charged for violation.

But for a state that thrives on tourism, ensuring the balance is perhaps the biggest dilemma, so as not to antagonize its main source of income. Packaged drinking water could not be entirely eliminated, given the inadequate resource to support such a rapidly growing population. Gangtok has had an explosive increase in its numbers, from 29,354 inhabitants in 2001 to 100,286 according to the 2011 census, and now estimated to be around 136,000. Its built-up area has grown from 50.08% in 2005 to 63.38% in 2021. Add to that the increasing tourist numbers and a city built on a fragile ecosystem struggling to keep up.

The example of Sikkim shows the challenge faced by every tourist location; managing its limited resources against the ever-increasing number of visitors and a growing hospitality industry to support them.

United Nations Sustainable Development Goals (UNSDG)

In 2015, United Nations prioritized 17 goals to be fulfilled by 2030 covering three dimensions – economy, social, and environmental, with the ultimate goal to eliminate poverty through sustainable development. The need for a clean environment, sustainable cities, and responsible behavior from both consumers and producers feature prominently on the list, encouraging a worldwide push towards sustainable living.

Stories of achievements in sustainable living from places like Sikkim give us the much-needed learning and hope that with the right approach, communities and the governing bodies can work together and bring through a change that may seem impossible at first sight. On the other hand, the challenges they have faced, also demonstrate the need for something more structured, more focused that will supplement their efforts.

How technology can help

The problem we have at hand is massive. While the conviction among the masses to see a better world is the first step towards a sustainable future, to achieve these goals in a defined timeline, our eco-warriors can benefit from the use of technology. Building and managing a sustainable yet effective value chain that helps achieve their set targets, is the biggest challenge such entities grapple with. It is time to rely on the best that science and technology have to offer.

Amplo Global sharing their vision of building a sustainable value chain

Data is key for leading any type of change, to even start appreciating the level of the problem. Unfortunately, in the social sector, data tends to be disorganized and limited, and sometimes, even tainted. It requires the skill, experience, and resourcefulness of experts in the field to make sense of the seemingly impossible.

Organizations skilled in risk management, like Amplo Global Inc, with their AI-powered tools that adapt and evolve with the problem, are the true game changers. Starting with acquiring the data, defining contextualized KPIs, and finally, presenting it in easily digestible visualization help organizations to uniquely identify the gaps in areas of environmental, social, and governance impact. It helps them to come up with specific goals, and make informed decisions on the next step while keeping their vision and challenges in focus. The outcome is a sustainable value chain created by the community, and empowered by technology.

Modern problems need modern solutions. With the best in such AI-based risk management tools, Amplo Global aims to bring UN’s 2030 SDG vision to life, through partnerships and collaborations with those in pursuit of a better tomorrow for all. A clean and green planet is the responsibility of every inhabitant of planet Earth. All we need are trailblazers who can show us the way.

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Equations

Equations is an organization based out of Bangalore which works on promoting equitable tourism and protection of the community and the environment. It envisions a just and equitable world, where all people have the freedom and the right to determine their lives and future. Equations is keen on developing an app/ AI-based solution to create a database of the assets of the families living in disaster-prone areas in the states the organization. The database will be prepared to supplement and guide the government data for compensation estimate of those families, post-disaster, to prevent subsequent spiraling poverty.


Since Amplo Global has its proficiency in providing AI-based solutions, it will be a perfect platform to reduce strategy development time and decision-making errors and increase capacity, enable sustainable operations. Amplo Global’s platform will be helping Equations to create a survey tool in the source area to understand the impact of climate change & migration on tourism. It will be a guided synthesis tool for tracking and maintaining these records.

Empowering the underprivileged of Sundarbans

PROVIDING THE SCOPE FOR EXPERIENTIAL LEARNING, EMPOWERMENT OF LOCAL TEACHERS AND GIVING POST-SCHOOL EDUCATIONAL SUPPORT TO THE CHILDREN OF HINGALGANJ IN NORTH 24 PARGANAS

Amplo Global CSR Team, with the initiative, support and partnership of Dishari Welfare Society, came out in the open to help the villagers in North 24 parganas of West Bengal, with special focus on their education and employment opportunities in order to bring about a complete community development. Amplo Global has promised to give full support to Dishari foundation by conducting an in depth visioning exercise, conceptualizing a road map, developing proposals, designing implementation strategies and training the Dishari team for effective implementation of the plan. Dishari with the help of Amplo Global CSR Team are trying their level best to impart post school tuition support to the children, create a base and scope for experiential learning so that the students get ample opportunity for employment in future. Not only children but the CSR Team is also making endeavors for the education and empowerment of the teachers so that they become aware of the practical ways and methods of teaching these village kids. Efforts have been made to build a trust factor between the teachers and the parents so that both can influence the kids to become educated through experiential learning so that they can lead a sustainable life in near future.

Our Story

Journey so far

Our Story

Amplo Global Corporate Social Responsibility (CSR) wing started its journey with the purpose of helping communities for transformation through a holistic approach. The focus is to create an eco-system leading to a self-sustainable value chain. Amplo Global’s social entrepreneurial mindshare along with various social impact start-ups are making a mark towards a better planet to live in.

Our first initiative has been shaking hands with Ahana, the first ray of the sun, a non-profit organization of Kolkata, West Bengal. We have been associating with Ahana from its inception, mentoring and guiding it, assisting to collaborate with various government and non-governmental organizations to conduct different programs related to empowerment and revival of traditional forms of art which are losing their relevance in this fast-growing world.

Amplo Global CSR & Ahana together took an initiative in Surulia village of Purulia district in West Bengal, to rejuvenate the traditional form of the art of making artefacts from molten zinc or brass or copper. We organized workshops where women artisans of Malohar community were given training for learning this art. Moreover, we also took necessary actions for official documentation of these till date unidentified group, so that they get the minimum government benefits allotted for them.

Knowledge development and enablement towards sustainability has been a key goal for AG CSR. To achieve this, AG CSR has planned to take up various projects. One such is conducting a workshop on ‘Gender equality gender justice: the rightful way towards sustainable social development’ with the students of Berhampore Girls’ College at Murshidabad. A one-day workshop has been organized with almost 300 students where a holistic vision on gender, sex and sexuality has been imparted to them. Along with that, they were given knowledge on relevant legal as well as social rights prevalent for them and also against cyber bullying and stalking. They were made aware of the rights available for them which will help them to develop social sustainability to deal in future.

Another knowledge building program has been taken up by AG CSR team in collaboration with a Kolkata-based non-government organization, Kolkata Sanved, working in the field with the survivors for almost twenty years, using Dance Movement therapy for psycho-social rehabilitation and social transformation. Kolkata Sanved wants to prepare a digital archive, consisting of the huge data of their functioning for last two decades, that will be a source of information and knowledge for any individual/organization who wants to work in this field in future. Amplo Global CSR team is supporting KS to curate and host digital archive representing Kolkata Sanved’s works and achievements since its inception.

Empowerment of women and children from the marginalized community and enabling them towards sustainability has always been the major goal of Amplo Global CSR wing. In order to achieve this, AG CSR team has been meandering its path through different projects. The collaboration with organizations like Dishari and Samabedan has been done with this target in mind. Though at the initial stage, AG CSR team is working with these two organizations to strengthen its structure with technical support. This includes helping them to finalize vision-mission statements for strategic management, developing proposals for mobilizing resources and guide them with proper implementation plan.

Along with empowerment of women, AG CSR also works towards the revival and preservation of traditional form of art. A very comprehensive program has been taken up by AG CSR team in association with Ahana and INTACH and with full-fledged support and cooperation of HSWS in the Kalimpong district of West Bengal. Workshops have been arranged in which women of the hills, having knowledge and skill of weaving in traditional handlooms. They were given training on new techniques and methods by professional designer cum trainer, whereby they were taught how to improve their skill and make more variety of products which have huge demand in the market. The aim is to showcase the right path in front of these women which will help them to reach the goal of sustainable livelihood in future.

Samabedan

Samabedan Trust Founded in 2019 and registered in 2020 under Society Registration Act with the mission to fight against social inequities. The organization aims at improving the living standards of people living in slums and marginalized areas of Kolkata through entrepreneurship programs, vocational training, technical skills training and financial management support. They have started its journey through initiating an income generation program for the women and youth of few areas in Kolkata, West Bengal. The overall objective of this project is to create an enabling environment for the people living in the communities of Kolkata so that they can be self – dependent and self – reliant, thus making them self-employed in the long-run through inculcating entrepreneurial skill.


AGI has initiated partnership with Samabedan Trust to establish a mutually beneficial collaboration. AG’s role in this arrangement is to strengthen its organizational growth path with technical support and thus ensure holistic development of the marginalized community. This includes help them to work on vision-mission statement for strategic management and guide them with proper resource mobilization and implementation plan.

Institutions

PROMOTING GENDER EQUALITY AND GENDER JUSTICE AT BERHAMPORE GIRLS’ COLLEGE

 

 

 

 

 

 

 

AGI has joined hands with Berhampore Girls’ College to establish a mutually beneficial community collaboration. AG’s role in this arrangement is to train and build capacity of students of the college in the field of gender rights, awareness and legal information related to gender issues.

 

 

 

 

 

 

 

 

Amplo Global CSR Team has taken a step forward to make 300 attendees in the workshop aware of the concepts of gender, sex and sexuality at Berhampore Girls’ College. An open conversation was made on local issues in the society by the CSR Team of Amplo Global INC. The students in BGC were given a relevant topic to debate. They were also encouraged to write a screenplay on the present-day problems of our society. The CSR Team has taken an initiative to tutor the students about cyber-bullying and stalking. In this way the Amplo Global CSR Team has chosen a rightful path towards sustainable social development so that our future generations can lead a safe and blissful life.

Kolkata Sanved

Kolkata Sanved, an organization that uses Dance Movement therapy for psycho-social rehabilitation and social transformation. Founded in 2004, Kolkata Sanved, a women-led organization works towards psycho-social rehabilitation of survivors of marginalization and gender-based violence, prevention of violence and poor mental health and promotion of mental wellbeing through the medium of DMT.

 

 

 

 

 

 

 

 

 

 

 

Amplo Global CSR team has already started their program with Kolkata Sanved of creating the digital archive for the latter. AG CSR team is helping the organization in envisioning the milestones of its journey in terms of creating a representative digital documentation, creating system of data collection, collation of the data through meta-data sheet, designing and curating user-friendly digital archive and to train the Kolkata Sanved team in maintaining and updating the archive for future.

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Empowering the women of slums of Kolkata

STRIVING TO PROVIDE A BETTER LIVING FOR SLUM DWELLERS IN KOLKATA

 

 

 

 

 

 

 

 

 

The CSR Team of Amplo Global joined hands with Samabedan Trust of Kolkata to improve the living standards of slum dwellers in Kolkata through technical skill training, vocational training and financial management support. Amplo Global has promised to take care of these people by conducting an in-depth visioning exercise, executing a resource mobilization plan, conceptualizing a road map and designing an implementation strategy. All these efforts have been made in order to enable an environment of people living in the slum area to have a self-dependent, self-reliant and self-employed life to ensure sustainability in years to come.

Revival of traditional art

In a growing technology-run and industrialized world, people are increasingly forgetting the traditional crafts and moving towards new innovation. Due to this, artisans are moving to alternative income generation methods, for instance — daily wage labour and farming; and art is losing its grip. Preserving and protecting the skills and knowledge of traditional crafts is a growing challenge.

Amplo Global CSR team has taken this vow to take necessary initiatives to protect this cause of revival and conservation of traditional form of art and also the artisans, who are compelled to look for alternative livelihood options due to lack of the knowledge of marketability and demand of the products they create.

Kalimpong

TRAINING THE WOMEN OF HILLY REGION TO BECOME FINANCIALLY INDEPENDENT

Earning a livelihood has always been difficult in the hilly regions. Women in the rural areas of the hilly regions in Kalimpong do not get proper opportunities and as a result find it hard to become financially independent. Amplo Global CSR in collaboration with Ahana Foundations and INTACH and with the initiative and support of Hill Social Welfare Society (HSWS) have taken up the program for intervention with marginalized and vulnerable women from the hill tribes of Darjeeling district in the northern part of West Bengal, with the purpose: –

 

 

 

  • To empower and collectivize the women living in the Lopchu and Peshok tea gardens of Rangli-Rangliot district of Darjeeling through SHGs
  • To train these women into weaving dresses, shawls, stoles using the dying local traditional weaving techniques using traditional motifs.
  • To help them with design inputs so that the products can find a larger market outside the local niche market.
  • To connect the local community of artisans to the online marketing platforms and various state emporiums like Biswa Bangla or artisan’s forum like Dastkaar etc.
  • To establish self- sustaining alternative livelihoods for poor women so that they are capable of coming out of rural poverty as well as the familial control and live a life with dignity.

 

 

 

They have already conducted workshops in two phases where professional trainer has been appointed to give training inputs and guidance to these women artisans to nurture and enhance their already existing weaving skill and develop expertise so that they can manufacture better quality products which have got high market demand.

At present, the AG CSR team is trying to organize for more such workshops so that increased number of women can be benefitted from the program.

 

 

 

         

Purulia

COMMITMENT TO PROVIDE IDENTITY TO THE WOMEN ARTISANS OF MALOHAR COMMUNITY IN PURULIA, WEST BENGAL

Malohar or Malakar is a caste-community that can be found in several blocks in Purulia, who are very less in number and scattered all across the district. Malohars has the long-cherished tradition of making artefacts for daily use as well as artistic production out of molten zinc or brass or copper. The artefacts they produce include ‘Sher-pai” (a measuring cup), Diyas or lamps, bells for the domestic animals etc. However, the practice currently is on wane as there is no demand except occasionally. The women, though know the art of making them, don’t practice as they are not aware of what to do with this skill.

 

The Malohars are extremely poor with little or no citizenship documents although they are residing in the villages where we found them (in Bonbohal in Purulia 1 block or Raghunathpur in Manbazar 2) since quite a long time. That is why they do not receive any benefits from government programs. 

 

Amplo CSR Team and Ahana have joined hands together to help in the empowerment of women artisans of Malohar community in Surulia village of Purulia district, West Bengal, who are struggling to get a dignified livelihood. In order to preserve the heritage of these lost artforms, our CSR team and Ahana are working diligently towards mentoring these families through the following actions:

 

  • Resource identification and analysis to conduct training workshops for the artisans.
  • Creating opportunities for group empowerment and personal leadership.
  • Providing financial literacy education for women with special emphasis on developing bank linkages.
  • Providing skill training that reflects job market realities. Link with the private sector for placement assistance. Partner with product development and marketing agencies to ensure sustainability of livelihood programs.
  • Encouraging women to work cooperatively in the development of sustainable micro enterprises that will be viable in the current market.

Initiatives have also been taken on their behalf to get their official identification done which will enable them access their documents and government benefits that come with it. It will also ensure their children to get educational and nutritional aids in schools.

Ahana

Ahana is an Indian, voluntary, not for profit organization. Ahana, literally meaning the first ray of the Sun, is dedicated towards uplift, welfare and empowerment of women and girls living in harmful and precarious situations. Women who have been subjected to either torture or discrimination can’t utilize the proper resources they have, for their own growth. Ahana is dedicated towards enabling those women and girls by creating a conducive ecosystem where they can realize their potential to the fullest. Ahana envisions a world free of discrimination and violence against women and girls where every woman and girl will get equal opportunity to thrive in society as an equal human being.


Amplo Global CSR team has initiated partnership with Ahana to establish a mutually beneficial community collaboration. AG’s role in this arrangement is to mentor, train and build capacity of Ahana in successful execution of welfare projects. Further, AG will also provide technical, financial and human resources towards development of Ahana’s programs.

 

AG CSR team has been associated with Ahana since its inception, helping it to grow at every step, guiding and mentoring it in planning, implementation and execution. AG CSR team has already started their journey with Ahana by helping in multiple projects, starting from revival of traditional form of art in Purulia and Kalimpong, to empowerment of women in Kalimpong, and so on.

INTACH

Headquartered in New Delhi, the Indian National Trust for Art and Cultural Heritage (INTACH) was founded in 1984 with the vision to lead heritage awareness and conservation in India. Over last 31 years, INTACH is performing its task of preservation of traditional art and culture of India across the country through over 170 chapters. One of the important missions of INTACH is to provide expertise in the field of conservation, restoration and preservation of specific works of art, and encourage capacity-building by developing skills through training programs, initiate collaborations and generate sponsorships for conservation and educational projects.


Amplo Global CSR team got associated with INTACH as the missions of both are aligned with each other. AG CSR aims not only to preserve the traditional form of different arts, but also thrives to revive and develop it to make it sustainable in the long run. AG CSR has already collaborated with INTACH to conduct few projects to meet this target.

Kolkata Sanved

Founded in 2004, Kolkata Sanved, a women-led organization works towards psycho-social rehabilitation of survivors of marginalization and gender-based violence, prevention of violence and poor mental health and promotion of mental wellbeing through the medium of Dance Movement Therapy. The organization works across South Asia in partnership with community-based organizations, civil society networks, rights groups and government institutions. Kolkata Sanved conducts DMT sessions in shelter homes, hospitals, govt. institutions, schools, etc. The organization has implemented their program in collaboration with local organizations in India, Bangladesh, Nepal, Indonesia, Jordan and Thailand.


AGI has initiated partnership with Kolkata Sanved to establish a mutually beneficial community collaboration. AG’s role in this arrangement is to curate and host digital archive representing Kolkata Sanved’s works and achievements since its inception

Dishari

Dishari Welfare Society Founded in 2020 and registered in 2020-21 under Society Registration Act, works for and with the villagers with special focus on Education, Health and Income Generation by addressing school drop-out rates, increasing access to health facilities and creating employment opportunities, thus laying a ground for overall community development. The organization has implemented their program in collaboration with several local organizations in different districts of North 24 Parganas.


AGI has initiated partnership with Dishari Welfare Society to establish a mutually beneficial collaboration. AG’s role in this arrangement is to strengthen its structure with technical support. This includes helping them to finalize vision-mission statements for strategic management, developing proposals for mobilizing resources and guide them with proper implementation plan.